NPCA Blog

12 Jul 10

Managing Marketing Budgets in Tough Economic Times

The natural reaction to a tough economic landscape is to scale back across the company, and marketing often bears the brunt.

Learn how bucking that trend can pay dividends for your company in the long run.

Check out Managing Marketing Budgets in Tough Economic Times,” a new “Marketing & Management Resources” article written by Jefferson Davis, president of Competitive Edge.


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