ACPA Course Highlights - Sales & Marketing

Sales & Marketing

• True Cost of a Failure (LCA)
• Rigid vs. Flexible
• Promoting the Benefits of Post Installation Inspection
• Maintaining Customer Loyalty-Building a Customer Centric Organization
• 100-year Service Life for Flexible Pipe – "Debunking the Myth"
• SWOT-Plastic: An Analysis from a Competitor's Vantage Point
• SWOT – CMP
• Sales & Marketing – The Difference and Why We Do Them
• The 30-Second Elevator Pitch
• 11 Keys to Successful Prospecting
• Closing the Deal